Would you rather have happiness or would you rather have joy? And do you know the difference?
*** Happiness is like eating ice cream– creating temporary, superficial pleasure.*** Joy is long-lasting, and deeply meaningful. You can have […]
*** Happiness is like eating ice cream– creating temporary, superficial pleasure.*** Joy is long-lasting, and deeply meaningful. You can have […]
Look at the frequency. If it’s under 1.2, then you know you have plenty of room before burning out meaning
If your ad is doing well, how will you know its performance will decline? Read More »
With 3,000 reached, we’d want to see at least 300 people liking it. The link clicks are bonus engagement– called
If you get at least 10% of people liking your post, then you have a winner– boost it. Read More »
Success is not about a moment of inspiration, but about the steady pursuit of a goal worthy of your long-term
Executives know that BUSY is a polite word for “low priority”. You weren’t too busy to go to the hospital
Don’t ever say you were BUSY if you kept ignoring messages. Read More »
Average watch time is the most important indicator of video success– more than view-through rate (reach to views), positive/negative feedback,
Why? Because their clients need more video than images, copy, websites, engineering, or whatever. And these video people are also
The smartest agencies I know have more VIDEO EDITORS on staff than any other skill set. Read More »
Consumers want education and they don’t think your stuff is as entertaining as your agency would have you believe:
And by 2 am, he already consumed the initial training and made his one-minute summary video. Impressive and of good
This young man started his specialist qualification sequence at midnight. Read More »
Facebook could not exist without AI, which powers the newsfeed, recommendations, image recognition, and even ads. So if you’re a