Or what if I could teach you everything I know about Facebook ads in one afternoon? Would you be interested? I would be, too. But until brain implants and Matrix sci-fi tech are ready, that’s just not possible. Run, don’t walk, away from the hucksters who are giving you promises too good to be true. […]
Want to master digital marketing in just 3 hours with me? Read More »
Inside the Secret Facebook War for Mormon Hearts and minds While I don’t condone these hyper-targeted methods, there’s no arguing the power of retargeting used effectively for only a dollar a day per day. Everyone who is a marketer or entrepreneur should understand what’s possible so they don’t fall for these techniques.
The most insightful, compelling article I’ve read about Facebook advertising this week. Read More »
Middle-class people have fancy cars. Rich people have fancy homes and planes. The wealthiest people I know drive 15-year-old Camrys.
Poor people have fancy shoes. Read More »
The best predictor of future performance is past behavior. I’ve suffered years of heartache by not realizing and following this rule. Now we have a qualifying process where people have to make one-minute videos and demonstrate they can do other actual tasks of being a performance digital marketer. If someone says they can do X,
The best predictor of future performance is past behavior. Read More »
Do you also get a ton of these scare messages from consultants that hope to win your business via generic threats? I tried looking up this guy and can’t seem to find him online– certainly isn’t the famous actor/producer. Let me let you in on a secret— rebuilding your website is usually NOT the real
Help! I have a “meager” social media presence. Read More »
He picked me up in a car that has wings for doors– and I didn’t know how to open it and crawl inside. He owns property all over the world and has the things you’d expect to see from someone of his stature. But he admitted to me that for the first 30 years, he
Today I had lunch with one of the most successful businessmen in Utah. Read More »
Who has sold over half a billion dollars of consumer goods online? Stay tuned for Alex McArthur’s tips on how you can follow his same steps to be a brand and also convert via video.
Spent the afternoon learning from the former CMO of Purple… Read More »
I’m honored that our crew of 5 folks was able to film an event with 50 NFL players talking about their post-NFL days, how they transitioned to professionals off the field, and how they take care of themselves. Amazing that our bright, young adults are able to do pro-level work with the help of our
95% of my content is from my “Greatest Hits”– content that we boost, allowing it to live forever, continuing to produce. And most of these notifications are from public figure pages we manage, although a few are from old profile posts of mine. If your Facebook marketing is optimized, your feed should be full of
This is what my notifications look like on Facebook. Read More »
Don’t make it look like an ad. When you think of ads, you don’t think of: -vertical video. -being sent to a news site (instead of an advertiser’s sure. -vulnerable moments from a WHY story. -amateur production quality. -personal branding. -educational material. -stuff your friends share. -saying thank you. Ads suck, they don’t won’t— you
It’s taken me 22 years to realize the key to effective advertising… Read More »