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DealCon · Personal Brand Audit
Billy Batt
Co-Founder, Prime Acquisitions Group
“The mobster held the name for 56 years. The machine took 25 days to start taking it back.”
Client · 16 → 37 homepage indexed · 6 of 7 pages are notWeb DR 1
Engaged July 6, 2026 — the factory is installed on Billy’s side.
Entity home live at billybatt.com — 7 pages, 3 essays, public deal tape, Person schema with the Goodfellas disambiguation baked in. Personal Brand Score 16 → 37 in 25 days, on the same published rubric — the whole build is written up on his own site at The Build.
Entity home live at billybatt.com — 7 pages, 3 essays, public deal tape, Person schema with the Goodfellas disambiguation baked in. Personal Brand Score 16 → 37 in 25 days, on the same published rubric — the whole build is written up on his own site at The Build.
Measured fresh on August 1 — three things to fix:
1. Only the homepage is indexed. A
2. Two LinkedIn profiles are splitting the entity. Both rank on page one:
3. The name is still the mobster’s. On a neutral US search for “billy batt”, page one is Wikipedia, Goodfellas explainers and mob podcasts — billybatt.com does not appear. Add the company name and he is #7. The gap between those two searches is the whole job.
Download the v2.1 client edition (16-page PDF) →1. Only the homepage is indexed. A
site:billybatt.com check returns exactly one result. The other six pages — About, Press, Podcast, Authority, Connect, The Build — are in the sitemap, carry no noindex, and serve 200 to Googlebot, but Google has not taken them. Search Console ownership is the unblock.2. Two LinkedIn profiles are splitting the entity. Both rank on page one:
/in/billybatt (6.9K followers, stale marketing bio) and /in/billy-batt-00916020b (2.4K, current M&A bio). The site’s schema points at the smaller one. One profile has to win and the other has to redirect to it.3. The name is still the mobster’s. On a neutral US search for “billy batt”, page one is Wikipedia, Goodfellas explainers and mob podcasts — billybatt.com does not appear. Add the company name and he is #7. The gap between those two searches is the whole job.
Dennis Yu · Local Service Spotlight · dennisyu.com