Dennis Yu

The Myth of Overnight Success

Myth of Overnight Success
Dennis Yu

The time is 1:26 am, and I’ve just wrapped up my emails and messages that are more than 600 a day. Though it’s unbelievable, someone stole our cameras with all recordings of the presentation I gave at  CEO Lawyer  Summit. So, now I have to re-film it.

Deadlines are deadly

It will take me at least 2 hours to complete — but deadlines are just ahead of me, and the buck stops with me. My life may look to you like a simple “4-hour workweek” only if you see it on social media. But I’m living like this for more than 30 years.

In the start, I only consumed the off-the-dollar menu at McDonald’s to save some money. At that time, I couldn’t afford to stay in luxury conference hotels, so rather I stayed in fleabag motels and filled my pockets with food to eat later.

I had to borrow money from my friends so that I can make my payroll. And yet I do not feel that I’m “successful” as a digital social marketer.

Entrepreneurship and overnight success

Entrepreneurship is not as easy as it looks from the outside until you experience it yourself and face very frequent table problems. I interviewed a person yesterday who, overnight, earned 87 million dollars.

And this overnight success means the person took credit card debt for about 8 years, which was just paid only last month. You will see some people on the internet achieving the success you want in a few years. On the other hand, you could be just half of them, but don’t be discouraged.

Either they are not giving you the whole information about their journey, or you might not be aware of the fact that it has taken them a decade or more to achieve that milestone. In this way, most people leave during the journey getting disappointed, which they shouldn’t.


Dennis Yu

Dennis Yu is a former search engine engineer who has spent a billion dollars on Google and Facebook ads for Nike, Quiznos, Ashley Furniture, Red Bull, State Farm, and other organizations that have many locations. He has achieved 25% of his goal of creating a million digital marketing jobs because of his partnership with universities, professional organizations, and agencies. Companies like GoDaddy, Fiverr, onlinejobs.ph, 7 Figure Agency, and Vendasta partner with him to create training and certifications. Dennis created the Dollar a Day Strategy for local service businesses to enhance their existing local reputation and make the phone ring. He's coaching young adult agency owners who serve plumbers, AC technicians, landscapers, roofers, electricians in conjunction with leaders in these industries. Mr. Yu believes that there should be a standard in measuring local marketing efforts, much like doctors and plumbers need to be certified and licensed. His Content Factory training and dashboards are used by thousands of practitioners.

Ready To Take Your Marketing Game To The Next Level?

Register today for the Dollar-A-Day Coaching Program and accelerate your growth journey!

Scroll to Top