You should have attended to learn the secrets. Let me summarize a few:
- Like your competitors so that your likes are on their page– not removable by them.
- Like your own posts, since it boosts EdgeRank.
- Always respond to comments and posts on your wall to demonstrate reciprocity to your users and to Facebook for EdgeRank.
- Facebook Insights on the web sucks, but the API rules, as you have more data.
- Facebook wants you to have SSL certificates on your landing tabs, or else you throw security errors.
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.