How many companies do you know that actively build up their employees on LinkedIn, actually encouraging them to be seen by other companies?
You’d think this is a recipe for disaster– your best folks might get hired away.
But if you truly take care of your people and if you find team members that care more about mission than money, then actively building your people’s brands is critical to your own company’s growth.
After all, if your people AREN’T attractive to other companies, then what quality do you really have?
One of our stars is G (and this is a screenshot of his LinkedIn profile).
We took this photo a couple of weeks ago when we met our VA team in the Philippines. Such loyal, happy, humble people– the key to our success!
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.