For Content Factory to make the impact we want on the education system and the lives of young adults, we have to be able to write checks to fund our initiatives.
We are a FOR PURPOSE business, not a non-profit– because we integrate our mission directly into our company operations.
A for-profit business donates from its earnings, while a FOR-PURPOSE business finds a way to get paid for generating impact.
This TED talk by Cole A Hatter changed my life– showing me how the THRIVE quadrant is where you you make money matter.
It’s worth your time right now.
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.