I wanted to know the key to his success and how he’s able to manage that many people, without things falling apart.

I was expecting to hear some “deep strategy” or mind-blowing realization.

Instead, he simply told me to make sure people show up– on time and ready to play.

The fanciest of plans don’t matter if your people don’t show up.

And the #1 frustration I hear from other entrepreneurs is how their people don’t care and don’t think for themselves, leaving the founder to have to micro-manage and solve obvious problems.

Mcdonalds’ is the #1 restaurant in the world because they have a system to get people to show up, on time, and ready to play.

Because people go there for consistency– they know what to expect.

Do you think you have a great brand?

Ask yourself– is your delivery consistent?

Your people will fight you and make all sorts of excuses. But it’s your job to make sure they show up– on-time, and ready to play.

When you have these fundamental, reliable building blocks in place, then you can build what we call “repeatable excellence”– a scalable system of consistent delivery.

Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.

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