Companies used to be able to fluff their Twitter stats by counting all followers as impressions. So tweet 10 times […]
Uh oh… your Twitter presence is 18 times smaller than you think! Read More »
Facebook suggests Advil as a related page for Fireball and Svedka. Facebook used to have a tool called Lexicon that
Exposing human nature on Facebook Read More »
That means 84% of folks who saw this clicked on it. Just imagine if we ran some ads against it.
New record: 509 reach with 426 clicks Read More »
Facebook knows where you are, what songs you’re listening to, what you like, and what you have bought. Is this a
How Smart Do You Think Facebook Is? Read More »
Facebook knows who your friends are, what you did last night, and what you might be doing a year from now. And
Facebook is so smart, they know where you are! Read More »
The real story is that native retargeting via Facebook and Google kills their business as a stand-alone. And the bigger
Perfect Audience Acquired by Marin Software and What It Really Means Read More »
I just did a search on Hipmunk.com to fly one of our new folks out here to Minneapolis. Minutes later,
Smart Facebook Remarketing- use FBX or WCA? Read More »
Interestingly, Facebook mobile converts slightly better than desktop newsfeed, but it depends on the product you’re selling, the content you’re promoting,
What converts best: Facebook or LinkedIn? Here are the results… Read More »
And I’ve been saying that custom audiences are the most amazing thing about Facebook. We can use them to rekindle customer relationships,
$50 in your pocket from Facebook is great news! Read More »
By default, it’s not on. So follow the instructions here to make it happen. If you get a lot of comments on