Dollar-A-Day Coaching Program
Learn and implement the dollar-a-day strategy and access weekly live coaching sessions with Dennis.
Content Engine Package
Amplify your reach across multiple social media channels, while simultaneously working to improve your organic ranking on Google.
Conversion Engine Package
The Conversion Engine is the Content Engine package plus conversion ads, reactivation campaigns, and light landing page optimization while applying the Dollar a Day method.
Don’t do this if you want to speak at a conference
Putting on conferences is increasingly harder, so organizers are resorting to trading speaking slots for sponsorship dollars. The result is that most conferences devolve into pitchfests, where vendors shamelessly...
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Cold caller follows up incessantly on me, so I follow up on him
This sales guy cold blasted me 6 times, asking if I was interested in his services. On his most recent follow-up, I decided that I would follow up with...
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Bad business decisions from good statistics
I charge a premium for consulting. Clients pay for your years of experience, not how many minutes you spent on an issue. If you were to compare a...
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The hidden reason why you are failing
It’s not a lack of skill, resources, being too busy, or having a mean boss. But first, a story. The first time I played golf was with my boss...
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Southwest LOVES Me! Confessions of a mileage junkie
I rebooked a flight that costs 99 cents more and they swallowed the cost.Of course, they love you, too– and you’d get this if the rebooked fare is...
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My new secret office
I flew 250,000 miles last year. My location on Twitter is “the airport nearest you”. So I signed up for an American Airlines Admiral’s Club membership. $500 for one...
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Why most people make only $12.48 an hour: Do you want ROI with that?
Restaurant pay is up 3% the year, according to the Labor Department, outpacing the 2% growth in wages in the private sector over the last 5 years. Food service...
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Cold-calling sellers are the modern digital purse snatchers
Some people call it consultative selling– to add value via your expertise, as opposed to regurgitating what anyone can find online already in your marketing materials. But it’s more...
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Don’t Mistake Genius for Hard Work
I might have told you that I once went to a MENSA meeting just to find out what geniuses are like. I was expecting to be blown away by...
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Microsoft is not going to be SkyNet any time soon
You see their new site, how-old.net? They guess at age and gender from any photos you upload. Of course, you could integrate this with your app and any device...
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The lead gen tactic that we all despise
We can forgive the innocent B2B marketer for spamming their lists. Euphemistically, we call it “blasting”– doesn’t sound like fun on the receiving end, does it? And we can...
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Twitter shoots itself in the foot by cutting off Datasift access
Last week, Twitter announced they’re cutting off API access to providers like Datasift, forcing everyone to go through GNIP, the data reseller service they purchased. Full disclosure, we were...
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Ready to Level Up Your Marketing Game?
Register today for the Dollar-A-Day Coaching Program and accelerate your growth journey!