Dennis Yu

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Learning through teaching

I love Justin Ferriman and his LearnDash product. We’ve been building and selling courses for the last 3 years using his platform. We’ve used a dozen other course builder platforms such as Thinkific, Kajabi, ClickFunnels, Teachable, and so on. But none has the flexibility we need— to integrate with WordPress, Memberium, and a ton of

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If you’re in the news or media, the future looks bleak.

Subscriptions to newspapers and magazines are giving way to Netflix subscriptions. People want to pay for entertainment, not education. And they’re getting “news” from social media– like you are right here, scrolling through the internet. It’s so much easier to just scroll through one feed where our benevolent robot dictator is deciding what you see.

If you’re in the news or media, the future looks bleak. Read More »

Outcomes vs. Outsourced

Jeff J Hunter is the king of getting stuff done through teams of specialists. Technically, that’s outsourcing, but Jeff focuses on outcomes— not just burning up a ton of low-wage hours. Outsourcing implies low-quality, low-cost offshore labor– as opposed to getting stuff done reliably and competently, no matter where or what cost. Isn’t cost meaningless

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The most insightful, compelling article I’ve read about Facebook advertising this week.

Inside the Secret Facebook War for Mormon Hearts and minds While I don’t condone these hyper-targeted methods, there’s no arguing the power of retargeting used effectively for only a dollar a day per day. Everyone who is a marketer or entrepreneur should understand what’s possible so they don’t fall for these techniques.

The most insightful, compelling article I’ve read about Facebook advertising this week. Read More »

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