Dennis Yu

This one guy hits me up 6 times a day trying to sell me fake Instagram followers-- 5,000 for only $750.

It’s the best price I’ll get anywhere, he exclaims.

I tell him that I want REAL followers who resonate with my content, believe in my mission, and want to be in a community of like-minded people.

But so-and-so has 17.5 million followers and is doing a celebrity giveaway.

You could get another 100,000 followers if you are one of 20 people who each kick in $10,000 to sponsor a tweet.

Not interested, I tell him.

And he proceeds to tell me how little I know about social media, how I’m so dumb to miss this opportunity, and how I need to learn how to use things like video.

I ask him whether he’s seen any of my content– since he’s solely trying to sell me followers, incessantly.

His response is that he’s just trying to help me. And asks me to refer him to my friends, so he can spam them, too.

Friends– go for quality over quantity. If you wanted to destroy your enemy, hire this guy to buy the enemy fake followers.

Their engagement rate (especially comments) will plummet. And there’s no easy way to shed fake fans, much like holiday pounds gained from eating a bit too well. As the algos get tighter this year, quality is what stands out.


Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.

Ready To Take Your Marketing Game To The Next Level?

Register today for the Dollar-A-Day Coaching Program and accelerate your growth journey!