What’s the secret? Just submit to about 20 free press release sites. If you want to pay for PR Wire or PR Web, that’s fine. Might save you some time. While it’s great to be able to rank for Facebook advertising and local online marketing, the truth is that these news results don’t provide much traffic. You might be sitting on the first page of Google News for a day before you slide down and are replaced by something more recent.
Perhaps with Google Caffeine and the greater emphasis on the real-time web, news-like results will become more prominent. Imagine Google copying Facebook, where the search results page is essentially the Facebook News Feed.
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.