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Hey– what do you think of this landing page that uses reverse psychology? My goal is to discourage people who
People ask me how they can get to speak at T&C, SMMW, and other conferences.
Let me tell you the secret, which is so painfully obvious, but almost nobody ever does. Make friends with other
People ask me how they can get to speak at T&C, SMMW, and other conferences. Read More »
The dollar-a-day strategy works on Twitter, too, you know
This pinned tweet got half a million impressions, 80% of which were paid. Of the 50,000 interactions, 98% were paid,
The dollar-a-day strategy works on Twitter, too, you know Read More »
I did 80 hours of work in 30 minutes.
In December 2018, I looked back at the most popular posts from my page and I extended the boosts on
I did 80 hours of work in 30 minutes. Read More »
One of the most powerful phrases I know
This is what you say when your friends hit you up for free consulting. After all, you’re a social media
One of the most powerful phrases I know Read More »
Be your own videographer
If you don’t have a friend who can follow you around to take video, here’s your solution to capturing b-roll
Be your own videographer Read More »
The Facebook folks and our teams have argued the merits of boosting posts.
On the one hand, it’s super effective for small businesses. We’ve tested boosting stacked with conversion ads, with or without
The Facebook folks and our teams have argued the merits of boosting posts. Read More »
I spent nearly 10 years as a corporate employee.
Some days I didn’t want to go to work. I didn’t like the office politics, which were at every company
I spent nearly 10 years as a corporate employee. Read More »
Always Be Testing!
I thought this post was going to do well since it had a couple of photogenic people in an interview
Always Be Testing! Read More »