I had the incredible honor of interviewing Chandler Bolt, CEO of Self Publishing School, for the new CoachYu podcast, dropping in 3 weeks. HT to Colin Wayne Erwin for the clever name. Chandler explains to us why a BOOK is your Trojan Horse–

how to use it to bootstrap authority, mistakes authors make, how to scale up teams, his own favorite books, and much more! Chandler is a pro, so you’re going to want to hear what he has to say in 3 weeks when the episode goes live.