The CEO of Rosetta Stone told me that half of people don’t even open the courses they buy.
And this is common for courses of any kind, where only 4-6% of people finish.
The issue is not that the courses are “bad” or that people don’t “hustle” hard enough.
The underlying issue is that we all need cheerleaders and team members in our corner– cheering us along and helping out.
You’re not the Lone Ranger– so get a team and be a teammate to someone who could use some encouragement right now.
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
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