What would I do if I had to start from ZERO today...
Zero experience. Zero network. Zero money. I was asked this question the other day, and my answer is simple.
Find someone who has done what you want to do.
The value of mentorship cannot be overstated. My own mentor was the former CEO of American Airlines, and without his influence in my life I would likely not be doing what I am now in my career.
The great thing about having a mentor is that it’s proven expertise– they’ve achieved what you want to do. A mentor can provide you with the money, connections, and experience that you would otherwise have to gain through many years of failure and painful lessons.
If you find yourself struggling– maybe it’s because you’re working too hard, relying upon your own knowledge and your own network, your own ability to keep things going– then I would highly suggest seeking a mentor.
You may be surprised at the growth and opportunities that will present themselves much sooner as a result of having one.
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
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