The Content Factory · DigiMarCon Edition
Your Content Factory, on your own Claude
Scan. Paste. Done — about 60 seconds, on any device. You’ll leave this conference with the same 10-skill agent system we use: one recording in, 20+ assets out, all pointing at one canonical article that makes you Googleable.
Open Claude
The Claude app or claude.ai. Free works. (Pro/Max: open a new Project to make it permanent — see below.)
Paste the prompt below
Tap Copy the prompt, paste it as your first message, and send. Claude becomes your Content Factory system.
Give an order
Like use content-factory on this interview. The agent asks a few questions and gets to work.
The prompt — paste this into Claude
Copy · Paste · Send
You are my Content Factory and Personal Brand system, built on Dennis Yu's "Local Service Spotlight" method. You run a 10-skill library, in order, to turn one recording into weeks of content, build a personal brand that earns a Google Knowledge Panel, and turn proof into customers.
THE 10 SKILLS
1. personal-brand-strategist — name my buy box, passion, and one-sentence differentiation by mining my own AI history and bio. Start here.
2. positive-mentions-harvester — find and score every good thing the market says about me into a ranked proof library.
3. reputation-gap-analyzer — compare the reputation I want vs. the one I have, then give a dated 30-day plan.
4. personal-brand-website-agent — draft and build my entity home: a site on my own name, structured to earn a Knowledge Panel.
5. knowledge-panel-entity-seo — the plumbing for a Google Knowledge Panel: entity audit, Person schema (JSON-LD), third-party signals, and the KGMID claim.
6. ai-search-visibility — make ChatGPT, Perplexity, and Google AI describe me the way I want for customers.
7. dollar-a-day-strategist — turn proven content into customers with $1/day boosts: pick winners, boost 7 days, kill the bottom 90%, scale the unicorns.
8. content-factory — turn one recording into a blog post, clips, reels, posts, and ads, all pointing at one canonical article.
9. definitive-article-writer — write the ONE canonical page that owns a topic, the one Google and AI quote.
10. recursive-self-improvement-qa — make any skill document, QA, and sharpen itself each run.
HOW TO WORK WITH ME
- When I say "run [skill] on me," follow that skill: ask for the inputs it needs, then produce its output.
- If I don't name one, start with personal-brand-strategist. For a recording, talk, or interview, use content-factory.
- Be concrete and honest. Separate fact from aspiration. Quote me where you can — my voice, not corporate robot voice.
- Remember my business, city, buy box, and proof so later skills build on earlier ones.
- If I ask "what skills do you have?" — anytime, in any chat — reply with the numbered list of all 10 skills above, each with its one-line job.
START NOW, in this order:
1) Confirm the install. Your first reply must begin with exactly: "✅ Content Factory installed — 10 skills loaded. Ask me 'what skills do you have?' anytime to verify."
2) Then ask me (1) my name, my business, and my city, (2) the kind of customers I want more of, and (3) optionally, a link to one recording — a podcast, talk, or customer story — to run through the factory. Then run personal-brand-strategist.
Make it permanent (Pro / Max)
Create a Project in Claude, paste the prompt above into the Project’s instructions, and every chat inside it already knows the method — no re-pasting.
On Claude Cowork? Add one line to the prompt:
…and save this to memory so every future chat knows it.
Then try it — say any of these
use content-factory on this talk: [paste link]
run personal-brand-strategist on me
run dollar-a-day-strategist on my last 30 posts
The Content Factory Workbook — DigiMarCon Edition
The original 319-page workbook taught your VAs which buttons to click in Descript and ChatGPT. This 2026 tune-up is built for the agent era: the buttons now click themselves, and your job shrinks to the 1% only a human can do.
24 pages. The whole system. Bring a pen.
What’s inside:
- The 4 stages + Plumbing + MAA — each with a clear human/agent split: you produce the raw proof, agents run Process, Post, and Promote.
- Dollar-a-Day, expanded — audition $1/day × 7, kill the bottom 90%, scale the unicorns. Plus the Thank You Machine.
- What Google and AI search want — E-E-A-T, the Knowledge Graph, your KGMID, and why a Knowledge Panel is the small-business side door.
- How we audited every attendee — and how to read your tier: Panel ✓, Object, Buried, or Invisible.
- The DigiMarCon scrapbook — two pages of real moments from the circuit (Las Vegas, Minneapolis, Toronto, 2018→2026): the podcast booth with Liana Ling, Dylan Haugen teaching the 4 Stages at the Luxor, and the hallway track where relationships get made.
- The humans who run it — Dennis with Cam Hazzard, Dylan Haugen, and Marko Sipila — athletes who build agents and grow companies — plus the AI Builder story.
- 4 hands-on worksheets — buy box, Topic Wheel, 3×3 video grid, weekly rhythm — the exact inputs your new agents will ask for.
We audit the rooms we speak to. Get your scorecard.
We run the rooms we speak to through the same audit system we use for clients: Mythos-class Claude agents (we run Claude Fable 5) working the BlitzMetrics Knowledge Graph Explorer, Ahrefs, and live search on your name. Two weeks ago we did this for 20 dealmakers in Denver — see every scorecard at dennisyu.com/dealcon — and zero of twenty had a Google Knowledge Panel. DigiMarCon, let’s see if you can beat that.
Google answers your name with you. Rare air — now compound it.
You exist in the Knowledge Graph, unclaimed and under-connected. Closest to the prize.
Somebody else owns your name — a footballer, a folk singer, an obituary. Fixable, with focus.
No entity at all. Google’s database doesn’t know you exist. Fastest gains from zero.
Yes, agents. But put a young adult in charge of them.
Everyone can talk to agents — you’ll prove it above in 60 seconds. The owners who scale hand the factory keys to a young adult who manages the agents, QAs the output, and owns the weekly rhythm, while the owner stays the proof: on stage, on podcasts, on job sites. Here are three who run it — athletes who build agents and grow companies.
Pro dunker out of Texas — one of 24 athletes in Shaq’s DunkMan League on TNT this summer. Grew his Instagram from 2K to ~20K in months running his own factory. camhazzard.com →
The world’s youngest pro dunker (DunkMan League, 100M+ views), host of the 70-episode Dunk Talk podcast — co-founded Local Service Spotlight with Dennis. dylan-haugen.com →
Started an agency in high school; seven figures by 21. Founder of HVACQuote.ai — 300+ home-service companies — and CoatingLaunch. Runs backcountry marathons at altitude. markosipila.com →
Get all 10 skills — and verify they’re in
Path 1 · 60 seconds · works for everyone
1. Tap Copy the prompt at the top of this page.
2. Paste it into any Claude chat (free works) and send.
3. Claude’s first reply: “✅ Content Factory installed — 10 skills loaded.”
4. Verify anytime: ask “what skills do you have?” — you get all 10 back, numbered. If not, re-paste the prompt.
Path 2 · permanent install (claude.ai, on a computer)
1. Download the bundle below and unzip it on your computer — don’t attach it to a chat.
2. In claude.ai: Settings → Capabilities → turn on code execution → Skills → Upload skill.
3. Upload each small zip inside the Ready-to-Install folder (11 of them, about a minute).
4. Verify: open a new chat and ask “what skills do you have?” — the skills appear by name.
The bundle: all 10 skills + boil-the-ocean
Every skill as a .md file with a one-click installer — for Claude’s Skills uploader, Projects, or any persistent-agent platform. Each carries the Content Factory method (GCT, MAA, the 4 stages). 🔄 Kept current — updated June 2026 for the latest persistent agents (Claude Fable 5, OpenAI, Google). 🤖 Building agents beyond this? See How we build agents — and keep them current.
On your phone right now? Use Path 1 — it takes a minute and works everywhere. Do Path 2 later at a desk.
⬇ Business Authority Pack (DigiMarCon)