People and conversations from affiliate marketing
Give buyers a reason to follow your recommendation
Affiliate marketing starts with helping someone choose. These conversations explore how useful content, relationships, and small ad tests connect an audience with an offer they understand. I’ve gathered the recordings and stories so you can put the lesson to work in your own marketing.
direct-source links
original photos and recordings
Source: Dennis Yu’s Affiliate World record · 2024 event · Photograph · Evidence: conference appearance
What the labels mean
Each name has a story attached
I include people for what we discussed, taught, or experienced together. A compact source line keeps the photo, recording, or quote attached to the moment.
Affiliate World documented the method behind the network
After my 2024 Dubai session, Affiliate World published an editorial feature about the relationship-driven Content Factory and Lighthouse approach I taught from the main stage.
Moments worth keeping
The people, places, and conversations behind the work
Each caption names the people and the moment, then links to the fuller story when one is available.
Watch the source material
Six affiliate and marketing conversations
Some of the best context lives in the full conversation. Captions are on by default, and nothing starts playing on its own.
Shawn Collins: Affiliate Summit’s Facebook advertising panel
Shawn Collins’s channel still has the Affiliate Summit East session where I moderated Zac Johnson, Jeremy Schoemaker, and Alex Schultz. It is a useful time capsule of Facebook advertising in 2009.
OfferVault: The Affiliate Marketing Show
I joined hosts Josh Sebo and Adam Young, along with Harrison Gevirtz, for an episode of OfferVault’s Affiliate Marketing Show.
KJ Rocker: a candid long-form conversation
Khawar Jamil Ur Rasool, better known as KJ Rocker, invited me onto Chai With KJ. The long format gave us room to go well past the usual conference small talk.
Scott Richter: a new conversation built on old affiliate history
Scott and I sat down again in 2026. A separate 2009 interview below carries one of my favorite details from that era: my company had moved into their building.
HighLevel: using clients to build a personal brand
HighLevel invited me to teach personal branding, content amplification, and client-led marketing on its official channel.
Liana Ling: building a reputation that opens doors
Liana and I talked about the reputation that opens doors before a pitch ever begins. Her article and recent LinkedIn post below add her side of the story.
The story from their side
Moments that live on other people’s sites
A shared history is more interesting when you can see more than one person’s record of it. These links go to the original articles, episodes, and posts.
Liana Ling explains Dollar-a-Day
On her own site, Liana explained why she uses my Dollar-a-Day method and included a photograph of us together.
Liana documents new content together
Liana’s 2026 LinkedIn post says we met and filmed content together. She also said something kind about my passion and kindness in the industry.
Scott Richter’s 2009 recommendation
In 2009, Scott named me when Murray Newlands asked whom he recommended. He also mentioned that my company had moved into their building—one of those details that takes me straight back to that affiliate era.
Murray Newlands sends readers my way
Murray’s 2009 article sent readers to me for Facebook application promotion. The service was of its time; the referral is still part of the story.
Pizza, inboxes, and basketball with Shawn Collins
Shawn hosted me on This is Affiliate Marketing for a conversation that somehow covered pizza toppings, a thousand emails a day, and the Golden State Warriors.
Rich Schefren’s interview library
Rich included my interview in his online-marketing library.
The next bridge
Building toward becoming a major Whop affiliate
I want to bring these relationships into the Whop ecosystem by helping businesses in my network decide whether Whop fits the way they sell digital products, software, services, or memberships.
Keep exploring
One network, organized by context
Each category offers a different door into the people, lessons, and conversations that shaped my work.
Sources reviewed September 5, 2026. Photos, recordings, and quotes remain linked to their original context.