Dennis Yu

social media

COX Cable is taught a lesson by the former head of social customer care of GoDaddy

They charged him $25 for his debit card being declined. Here’s what happened: Do you think cable companies should be even be on social channels if they are not equipped to handle issues? Or is it a necessity, like having a call center? We, ourselves, are having a nightmare with Comcast trying to get business

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Made with 100% Real SEO (How to make EASY money as an SEO consultant)

I was at McDonalds recently and noticed the writing on the bag: “Made with 100% Real Beef.” And then something to the effect of “And with a number like that, you can’t get any better.” It reminds me of the breakfast cereals that are made “with” 100% real honey— meaning that they have a giant

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The weird reason why your marketing absolutely sucks

If your marketing team is awesome, you’ll never actually produce a brochure.  Rather, you make stuff so informative that people don’t realize it’s selling them. The folks at Optimizely published a book on A/B testing– with example after example of landing page tweaks that helped Obama get elected, more donations for Hillary Clinton, and whatnot.

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