Jason Miller is the True Rockstar of Content Marketing
Jason A. Miller is literally a rockstar, as he is a full-time photographer and has a full-time gig running content marketing globally for LinkedIn. He has a book, filled with photos of rock legends and the stories behind them. I first met Jason when he was at Marketo, after having a 10-year career in the […]
Want to unlock awesomeness in your business? Promote your winners
Man, have I ever been so guilty of focusing on the troublemakers– the people who just can’t perform and projects that are failing. This means I neglect the performers since the “squeaky wheel” gets the attention. I’ve lost some good people because I was so busy helping the stragglers that I unintentionally ignored my top […]
As an entrepreneur, you face the most concentrated of unspoken evils.
Yes, you’re busy. But go watch this video right now, anyway: It’s 48 minutes of encouragement and perspective for entrepreneurs with Elon Musk. If you’re still reading this, go back and at least watch from 34 minutes onward. As an entrepreneur, every problem in the company is brought to you, so you end up spending […]
Do you want to really understand Dennis Yu?
I did an experiment yesterday on Facebook. I posted a quote, unattributed. Post by Dennis Yu. And it got a few dozen likes immediately. Ironically, it was a Simon Sinek quote, which a few people spotted. Martin Luther King was able to get 250,000 people together in Washington DC on that August day in 1963 […]
You wouldn’t believe this was me a year ago
A year ago, I had nothing– no health, no money, and a career that looked more like a homeless man’s exploits than what might pass as a functional business. I explain what that life feels like here. Ever chase money and feel like a hamster on a wheel? I was chasing the idea of success, as […]
New record: 509 reach with 426 clicks
That means 84% of folks who saw this clicked on it. Just imagine if we ran some ads against it. If we assume a $5 CPM ($5 per thousand impressions), then for $5, we’d get 1,000 impressions. This results in 840 clicks and a cost per click of well under a penny. However, it would […]
Made with 100% Real SEO (How to make EASY money as an SEO consultant)
I was at McDonalds recently and noticed the writing on the bag: “Made with 100% Real Beef.” And then something to the effect of “And with a number like that, you can’t get any better.” It reminds me of the breakfast cereals that are made “with” 100% real honey— meaning that they have a giant […]
The hidden career of the online marketer
Lyft and Uber disrupted the taxi business by allowing anyone with an iPhone to be a cab driver whenever they had a little extra time. Airbnb disrupted the hotel industry by making spare bedrooms for rent. FancyHands, desk, TaskRabbit, and other personal assistant services let you be a secretary, caterer, or errand runner in your […]
Syosset Lock Shop– the parable of the 7 circles
Remember how Dante, in his Divine Comedy, had the nine circles of hell? Well, locksmiths have those too. Not nine, only seven, but surely you get the point. There are seven incredibly ludicrous ways to get locked out of your house, and, like Dante, we will discuss them in ascending order (skipping a couple, because like I […]
Keith Wilcox: Blogger, Businessman, Father Extraordinaire
Below is an opinion piece that I solicited from a total stranger. I paid him $5 using a service called Fiverr asking him to write a quick bio. Below is what I got. Pretty cool, huh? Keith Wilcox is living a life many parents can only dream of. After a string of soul-sucking and unfortunate […]