The paradox is that those who pay you the most have the least expectations and are the happiest. And those […]
Your time and knowledge are precious– spend it with those who appreciate it. Read More »
But they were deadly for expeditions back in the old days. The same is true for technology- wonderful for those
Waterfalls, glaciers, and volcanos- are beautiful when you’re safe. Read More »
If you are an MBA, then can I call any degree or skill I have my identity? What you have
If you are an SEO, can I say that I’m a PPC? Read More »
Facebook’s algo is so heavily influenced by engagement rate, you MUST use public figure pages + one-minute videos + dollar-a-day
If you do either half-heartedly, slowly speed up, or gradually slow down, you will crash at the end of the
Related Articles Perhaps the most common thing I hear about Facebook marketing is “IT DIDN’T WORK.” If you are used
Let Facebook do the work for you– such as running split tests on your ads. Read More »
*** Happiness is like eating ice cream– creating temporary, superficial pleasure.*** Joy is long-lasting, and deeply meaningful. You can have
Look at the frequency. If it’s under 1.2, then you know you have plenty of room before burning out meaning
If your ad is doing well, how will you know its performance will decline? Read More »
With 3,000 reached, we’d want to see at least 300 people liking it. The link clicks are bonus engagement– called
If you get at least 10% of people liking your post, then you have a winner– boost it. Read More »
Success is not about a moment of inspiration, but about the steady pursuit of a goal worthy of your long-term