Every interaction is a deposit or withdrawal. Sometimes a major screwup can make it go negative, resulting in overdraft fees. The key is to make so many small positive investments that when you goof up, you’re still positive. Most people have bank account balances that are just above zero, easily wiped out when the unexpected […]
Relationships are like bank account balances. Read More »
The other day a man who has made $500 million told me that he is paid on results, not by the hours he clocks. If he billed hourly, he’d never hit that upside. More importantly, if his mindset was selling time by the hour, he would be creating incentives to WASTE time. The longer he
The #1 move that struggling entrepreneurs can make is to hire their first Virtual Assistant. For $400 a month, you can have someone full-time dedicated to your business– editing your videos, doing your marketing, answering the phone, or whatever repetitive stuff that you’ve just not been able to do. Plus, your time is worth more
Struggling? Hire a VA to help Read More »
You could spend that extra hour working harder in your business or spend it building relationships. When you’re endorsed, you get more leads, and these leads are ready to buy. They buy at your price and are willing to do things your way. Why dump more money into advertising and cold calling when you can
The fastest way to grow is to be endorsed. Read More »
How many people can you count on to be there for you, no matter what? I can count two, maybe three. Seek to be this kind of friend and you will find this friend. Are all your friends unreliable? Ask yourself if you’re a reliable friend.
Who can you count on? Read More »
I’m exhausted from staying up late the last couple of nights getting stuff done. This is called WINNING UGLY– where you win, but not gracefully. I’ve found that entrepreneurship, as portrayed on social media, is not glamorous. It’s WINNING UGLY– those mundane moments where you’re grinding out documents, dealing with unhappy customers, and being frustrated
Choose ONE niche serving ONE type of customer doing ONE thing really well, instead of doing many things for many types of people. The latter doesn’t scale and results in headaches. Even a technology business is still a people business first— you need relationship skills to sell, manage employees, and build partnerships. Develop EQ instead
Things I wish I knew 20 years ago, which would have avoided me much suffering… Read More »
Social media, whether it’s Facebook, Instagram, YouTube, or any other network, is a pay-to-play game, and you don’t want to waste money. Let’s cover four points on how you’re able to test and home in on your target audience so that when you’re spending money, you’re doing it in an efficient way. Number one: Organic
Why testing and knowing your target audience are key before you pay to play Read More »
A friend of mine recently came to me for help. He entered into a contract with an acquaintance for roughly the following: producing videos on a monthly basis of him explaining what he does and how he helps people– building, hosting, and maintaining a new (second) website for me (he owns the URL)– onsite and
4 things to do when your web developer holds you hostage Read More »
The most powerful thing you can do is NOT generate sales. It’s hiring the right people. Hire people you believe in, not necessarily the most skilled. Because they will be there for you in the long run, helping you solve problems that you never would have anticipated. And the best way to attract the right
People make all the difference Read More »