Driving free leads versus getting even a dollar from someone are universes apart. There is a concept called the “penny cliff”, where product companies who offer their stuff for free assume that they can get nearly the same number of subscribers at $1 a month or even $10/per month. Turns out that the distance between […]
Beware the Penny Cliff Read More »
These are the exercises we did together today in Conquer Local Think Tank– for anyone wanting to start an agency to help local businesses or grow their agency. No cost– and if you missed this session, you can catch the replays by joining the program. It’s free: try.conquerlocal.com/chat-dennis-yu/
People don’t buy courses, they want results. People don’t buy tools, no matter how many bells and whistles, they want results. People don’t buy your fancy lifestyle, they want results. If they can’t afford you, just give them the training on how to do it. You lose nothing since they couldn’t afford you and would
Here’s why your sales approach isn’t working… Read More »
The most powerful method to share on social is via the 3×3 method because it builds relationships in multiple stages. Thank you Farzad Rashidi and VISME friends for assembling this. Check out the video, here.
Dylan Collins‘ post got 300,000 likes on TikTok in the first 3 hours. See https://www.tiktok.com/@nathantri…/video/6793877980411219205 Key takeaways: It was on only 800,000 views, meaning that his 28% engagement rate is key to feeding the TikTok algo, which is more sensitive to engagement rates than any other social network. Nathan Triska posted it (a larger account with 7
300,000 likes in just 3 hours Read More »
Grow your consulting business via the INCEPTION technique. You’re welcome!
My BEST techniques Read More »
A simple formula for your mission statement, LinkedIn headline, Twitter bio, and personal brand. I help X achieve Y by Z. X is your ideal customer.Y is the business result in you create.Z is the methods you use, preferably your named framework. I help local business owners drive local leads by systematizing their digital marketing.
So many friends of mine have hired virtual assistants and it has made all the difference in their now thriving businesses. But there’s no magic– as you still need to take care of these people, though on the other side of the planet. And you still need clear business processes and training to integrate them.
“Outsourcing” is one of our company’s biggest “secrets” Read More »
They structure campaign objectives into 3 stages of the funnel– Awareness, Consideration, and Conversion. And within these stages, they have objectives like awareness, lead generation, video views, and website visits. Facebook has the same ones, but it’s not Facebook. Google has the same ones, but it’s not Google. Twitter has the same ones, but it’s
I bet you can’t guess what network this is from without peeking at the top of the image… Read More »
The next wave of millionaires and billionaires is coming from the health sector. Baby boomers are getting older– leading to chronic health problems that traditional medicine (pills and surgery) doesn’t have an answer to. Growth-minded entrepreneurs and mid-career professionals are overworked and stressed out– facing problems that cannot be solved by more coffee and working
Remember I told you this was coming Read More »