Dennis Yu

It’s better to be kind than right.

Today, I spent time with a small conference organizer who asked us to speak at his event. Because he said he was in alignment with our mission to teach UNTERNS, we were willing to come to teach at our expense– he wouldn’t have to cover travel or pay a speaking fee. More than half an […]

Guard your time ruthlessly.

These moments add up, such that wasting time is like committing mini-suicide over and over again.  Mari Smith taught me to say yes only to “heck yes” meetings. No to everything else.

How to instantly recognize the experts from the amateurs

Know how to instantly tell an expert from an amateur? The expert spends 90% of their time practicing the fundamentals and only 10% of their time doing “pro” stuff. The amateur spends 90% of their time trying to do the “pro” stuff while ignoring the fundamentals. The amateur marketer chases tricks and hacks. The amateur […]

Jason Miller is the True Rockstar of Content Marketing

Jason A. Miller is literally a rockstar, as he is a full-time photographer and has a full-time gig running content marketing globally for LinkedIn. He has a book, filled with photos of rock legends and the stories behind them. I first met Jason when he was at Marketo, after having a 10-year career in the […]