Sad about Facebook removing interest targeting and that it could probably go away on the various other social networks? Well, guess what? You can boost posts on LinkedIn– not at a Dollar a Day, but $10 a day. But you can target by their job title, the exact company they work at, their skill, where […]
Tight Targeting to Boost LinkedIn posts Read More »
How can we use smart strategies ? Unhappy that Facebook is getting rid of interest and targeting, and targeting going away on the various social networks? The reasons could be many – either more profit, less govt interference, or the unavoidable result of GDPR. However, know that LinkedIn is a platform where you can boost
Use smart strategies with smart networks Read More »
Start posting on LinkedIn, where there is limited competition. This post had only 3,000 impressions after the first 4 hours, meaning it would be almost done if it were on Facebook. But a day later and it’s still picking up steam, which is normal for LinkedIn. Even on a low-engagement post. It could go double
Want to be seen a LOT more? Read More »
These are the exercises we did together today in Conquer Local Think Tank– for anyone wanting to start an agency to help local businesses or grow their agency. No cost– and if you missed this session, you can catch the replays by joining the program. It’s free: try.conquerlocal.com/chat-dennis-yu/
All are organic and it will grow to 100,000 over the next 7 days, since LinkedIn posts last a week if you continue to engage on them. Facebook is so competitive and Twitter posts last only 30 minutes. Tell vulnerable stories, friends. Just one quick moment in your life and then the lesson. Don’t sell
40000 views on LinkedIn from this post Read More »
If you’re going after an engagement, you might be disappointed in getting only 10 likes. But if your goal is impact, which it should be, notice the 522 views, which is probably about 430 in reach. Most people, including you and me, don’t publicly comment on posts. But many people come up to me at
Here are the stats on a LinkedIn post I made a while ago. Read More »
See below as an example, whether your post or someone else’s. Here’s what I found surprising about LinkedIn. We know our typical engagement rate on Facebook is 2-3%, so getting 1% on LinkedIn either means people don’t expect to engage as much in this context (you’d not talk loudly at a funeral versus at a
Multiply your likes by 100 to estimate the total impressions of a LinkedIn post. Read More »
I’ve changed my mind. I’ve decided that I’m an INFLUENCER after all. By working on ad campaigns, I INFLUENCE the client’s leads and sales. By being on top of business communication– 900 emails a day– I INFLUENCE our projects getting done and INFLUENCE stuff not falling through the cracks. In fact, the harder I work,
Where are you driving INFLUENCE today? Read More »
Interestingly, Facebook mobile converts slightly better than desktop newsfeed, but it depends on the product you’re selling, the content you’re promoting, and how much you’re asking for on the landing page. The right-hand side ads fared poorly here but delivered the most clicks and the highest share of new visitors. Of course, new visitors convert at a
What converts best: Facebook or LinkedIn? Here are the results… Read More »
Though the quality is slightly better than Facebook for B2B. Looks like the min CPC and CPM bids are determined dynamically by account and even down to the ad level, so the $4 min CPC mentioned previously isn’t accurate. $10 min daily budget, which is not an issue for the enterprise. Notice that you can
I love LinkedIn ads, but they cost so much! Read More »