If you are an MBA, then can I call any degree or skill I have my identity? What you have and who you are aren’t necessarily the same thing. I am not analyzing, optimizing, or advertising.I am a human being who has intrinsic value independent of my skill, job title, and accomplishments. You, my friend, […]
If you are an SEO, can I say that I’m a PPC? Read More »
So I crammed my resume with tons of small accomplishments and skills to fluff it up. Everyone else seemed to be so focused and successful– as doctors, attorneys, pro athletes, and the like. I felt like a loser. My mentor told me that I was an entrepreneur– my skill was being resourceful, not mastering one
Know how to instantly tell an expert from an amateur? The expert spends 90% of their time practicing the fundamentals and only 10% of their time doing “pro” stuff. The amateur spends 90% of their time trying to do the “pro” stuff while ignoring the fundamentals. The amateur marketer chases tricks and hacks. The amateur
How to instantly recognize the experts from the amateurs Read More »
Do you feel as though you’re working tirelessly with little to no progress being made? You want to succeed so badly, but it’s very difficult if you’re relying upon your own knowledge and your own network. Luckily, there’s another person who wants to see you succeed, and who can help you grow and realize more
Why you need a good mentor to succeed, and how to get one Read More »
I think I’m going to throw up. The number of people selling courses on how to sell a course is mind-boggling. And I’ve forced myself to go through about 20 of the most popular ones to see what they’re doing. Here’s what I’ve learned if you’re curious: + 95% of this is hype designed to
What I’ve learned going through 20 of the most popular course-selling courses Read More »
Not enough time. Not enough money. I don’t have enough in every aspect of my life. And so I adopt a scarcity attitude, justifying my rude behavior towards others. After all, if there isn’t enough to go around, it’s a dog eat dog world, right? There are only so many client dollars, so I must
I just don’t have enough Read More »
Our government says the unemployment rate is only 5.6%, but it’s a “big lie” according to Joe Clifton, CEO of Gallup. Gallup is a measurement and polling company, so if anyone knows how to manipulate numbers, they would. We’ve talked about the slave economy, where people have micro-jobs, but are still indentured servants. Is this the
Only 44% of American adults have a good job Read More »
A colleague and I were discussing “leadership” and what that truly meant. We came up with this analogy, which I hope you’ll enjoy. Imagine you move rocks for a living. The more rocks you move, the more you’re paid. You don’t move rocks, you don’t get paid. Thus, you understand the direct linkage between putting
How to scale up your agency: a fresh approach Read More »
John Chow has 8 killer tips on how to supercharge your conference productivity. But how about the stuff you absolutely shouldn’t do? Promote your stuff. Ironically, the best way to generate business is to never tout your own stuff. Let your knowledge speak for itself and let others speak for you. Read your slides. The best presenters don’t
7 Ways Speakers Misbehave at a Conference Read More »
He’s a big Jayhawks fan. And a fan of the Chiefs– even got the previous head coach fired. Master storyteller, media manipulator, and stand-up comedian. Makes his corporate presentations funny, too. He sprinkles animated gifs into his presentation– try it! Social in real life translates into social online. Do you think big people are inherently funnier?
What I learned from 4.5 days watching Travis Wright– master storyteller in action Read More »